Ávila Food: A Visual Identity That Represents Authentic Flavor

For Ávila Food, a Venezuelan restaurant in the United States, we developed a visual identity that captures the essence of its concept: authenticity, tradition, and flavor.

Ávila Food’s logo is inspired by the iconic Cerro Ávila, a symbol of identity and heritage for Venezuelans. The handwritten typography conveys warmth and closeness, while the combination of warm tones—yellow and orange—evokes the energy, passion, and vibrant flavors of Venezuelan cuisine.

Beyond the logo, we worked on the brand’s application across various materials, including uniforms and branding elements, ensuring consistency and an attractive visual impact.

With Ávila Food, we created an identity that not only stands out in the culinary market but also fosters an emotional connection with its audience.